Trekpanda is a traveling company and started backed in pune in 2016 by three founders. Sunny Chordia, Pushkar Bhandari and Mansi Jain, they all are colleague.
They are very passionate about traveling the world. They started traveling in 2010 with their friends, places like Himachal Pradesh, Uttarakhand, Assam in summer holidays.
They got idea related to traveling and sunny told pushkar to start something new that will give us money and also travel. So they started traveling company with goal of providing best and comfortable experience to customers across India.
Every great venture begins with a story. TrekPanda was founded by a group of avid trekkers and nature lovers who felt there was a gap in the Indian adventure market something that was both affordable and meaningful. Many trekking agencies at the time were either too commercialized, lacking the soul and warmth that makes treks memorable, or too informal, compromising safety and quality.
Other competitors was so expensive or either give bad experiences to customer with strick travel policy, so that was irritating for customer to choose competitors.
They started with treks near sahyadri mountains treks like harishchandragad, andharban trek, rajgad fort trek, rajmachi fort trek, etc.
This treks run successful, after that they put their hands in backpacking tours to south india and north india. Backpacking tours got viral through social media like instagram so they get many followers overnight in millions.
Trekpanda Signature Events and Offerings
Trekpanda not only provide treks to mountains and beaches, they also offer many other services to customer for making memories with unknown peoples.
- Treks
- Girls Special Tour
- Backpacking Tours
- Cycling Events
- Consorts Events Every Saturday
Treks
They have wide range of treks packages in all states. Their primary focus on maharashtra, because maharashtra have more forts and natural locations.
Girls Special Tour
Sometimes girls wants to go for gender specific traveling, trekpanda also provide them this facility and well manage by their girl trek or tour members.
Backpacking Tours
Backpacking tours means all needed accessories are in bags for 5-6 days of tour. Generally this types of tour cost are high generally, but trekpanda provide medium cost with fun.
Cycling Events
Cycling event every saturday and sunday with 20 group of people but now currently available in pune and mumbai only. Cycling category have low fees among all categories of trekpanda.
Consorts Events Every Saturday
They reach to top singers or local singer or dancers for their consorts for 10 – 20 people in hotel. Other travel company only provide tours to famous locations but trekpanda made a different position among competitors.
Marketing Strategy of Trekpanda Founders
Trekpanda’s marketing play a crucial role for their reach and fast expansion than others. They have instagram with 350K followers, google business have 10K review, active pinterest and other social media accounts.
They create engaging content for users like behind the scenes, sharing real stories. Testimonials, short vlogs, Q&A sessions, etc. On the operational front, Trekpanda excels at logistical efficiency and safety.
Organizing treks in remote, often rugged terrains requires meticulous planning, reliable local partnerships, and strict adherence to safety protocols.
Market Size Comparison of Trekpanda With Competitors
Market Value’s comparative overview of TrekPanda with other prominent Indian adventure travel companies like Indiahikes, Capture A Trip, WanderOn, Trek The Himalayas, and King Hills Travels. Comparison is based on past data and data is available till FY24-25.
| Company | Revenue | Customer Served | Website Visit ( M ) | Employees |
|---|---|---|---|---|
| Trekpanda | Not Available | 50K | 80K | 50-200 |
| India Hikes | $15M–$25M | 30K | 800K | 50-200 |
| Capture At Trip | Not Available | – | 250K | – |
| WanderOn | $12M | 25K | 50K | 200 |
| Trek The Himalayas | $100K | 150K | 246K | 200-500 |
| KingHills Travels | Not Available | – | 30K | 500 + |
Trekpanda having less traffic then other but still they established their brand value in metro cities, while India Hikes started early so they have first mover advantage then others. Kinghills Travels make suresh raina a brand ambassador of the company.
Travel Industry Market Size in Future
Travel instury grow at a 5% CAGR in past and in future due to increase in income among peers and living standards of people may increases, so many choose to travel the world.
Indian travel market may grow at 6% CAGR till 2030 and in past travel industry grow at 3% CAGR. During covid pandemic everything was down and travel industry affected very badly than other sectors.
